Promotion by channel type
The rate card is the same for everyone. What changes is which video is worth promoting and which number tells you whether it worked.
YouTube music promotion
Promote a track, official video or artist channel through Google Ads from $8.00 per 1,000 views worldwide. Release-week structure, what to promote, and prices by country.
YouTube gaming channel promotion
Promote a gaming channel through Google Ads from $6.00 per 1,000 views worldwide. Which videos to put budget behind, why full playthroughs are the wrong choice, and prices by country.
How to promote a vlog on YouTube
Promote a vlog through Google Ads from $6.00 per 1,000 views worldwide. Why subscriber conversion matters more than views for vlogs, which video to promote, and prices by country.
Promoting a podcast on YouTube
Promote a podcast on YouTube through Google Ads. Why clips outperform full episodes on cold traffic, what vertical placements cost, and how to plan a campaign around a guest.
Travel channel promotion on YouTube
Promote a travel channel through Google Ads from $6.00 per 1,000 views worldwide. Why destination videos beat trip vlogs for cold traffic, and how seasonality changes the timing.
Advertising your business on YouTube
What YouTube advertising costs for a business, by country: published per-view rates, what a weekly budget reaches, and why the metric is not the same as it is for creators.